Lyft News

Introducing Lyft Pink: A Membership That Unlocks More

Madi McCallum - Dec 4, 2019
Poster - introducing-lyft-pink

**Please find current information on our Lyft Pink membership here.

Lyft is committed to improving people’s lives with the world’s best transportation. We believe cities should be built for and around people, not cars — that means fundamentally changing the way people think about getting around their cities. We’re shifting from personal car ownership and moving society toward transportation as a service — and Lyft Pink is one step in that shift.

What is Lyft Pink?

Lyft Pink is our new membership program that offers an elevated Lyft experience with preferred pricing to enable riders to unlock all their city has to offer. Lyft Pink is for riders who take 2-3 rides per week (or more!) and who are looking to make the most of their time and money.

It’s a Better Way to Ride

For $19.99 per month, Lyft Pink riders will lock in 15% savings on all car rides, priority airport pickups, surprise offers, relaxed cancellations, and more.

Lyft_Pink_Purchase_Flow_Animation_Short_1_ (1).gif

Explore The Perks Of Lyft Pink:

  • 15% off unlimited car rides. Save on every car ride you take — any time, anywhere. 

  • Priority airport pickups. Get picked up faster at the airport when it’s busy.

  • Relaxed cancellations. We’ll cover three cancel fees per month if you rebook within 15 minutes.

  • Surprise offers. Get seasonal discounts and exclusive savings.

  • Waived lost and found fees. We’ll take care of the return fee every time. 

  • Bikes and scooters. Enjoy 3 free 30-min. bike or scooter rides per month (in select markets).

The membership price will auto-renew every month. Cancel anytime. Members can pause once per billing month. Taxes may apply where applicable. Lyft Pink is currently only available in the United States. Get the full terms and details on our FAQ page.